We wanted to share with you a part of the article from EventMB by Victoria Copans.
Live streaming is often the backbone of virtual events, and it can be a very effective way to replace in-person presentations and sessions. However, there are other approaches that may work for your event, depending on your goals and the scale of the event. For example, Adobe decided to forego live streams for their recent Summit and went the prerecorded route instead.
What prerecorded sessions may lack in real-time engagement they make up for in production value, as they benefit from the ability to be edited or enhanced. This can greatly improve certain speakers' performances. They also eliminate many common challenges of virtual events, such as planning around different time zones and connectivity issues during the event.
They also minimize people getting bored and tuning out of the live stream. Adobe uploaded the event's content to their custom web platform on the day of the event, and from there, viewers were — and still are — able to choose to watch whatever sessions they wanted, whenever they wanted.This allowed each person to personalize their own experience and interact with the content that would bring them the most value on their own time.
Adobe's event sessions are available online completely free of charge, which allows for maximum viewing.
However, if you choose to charge for your event, you could also follow a similar format while implementing a paywall or registration page before granting attendees access to the content.
One thing to note if you decide to go this route is that, with people viewing the content on their own time, you’ll want to erect forums or schedule specific times for Q&As and networking sessions where people can connect about the topic and continue the dialogue.
Reposted from EventMB:
https://www.eventmanagerblog.com/virtual-event-ideas